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Cyberport
ICT Nurturing Scheme Ad Campaign
 

As the creative digital community in Hong Kong, Cyberport is dedicated to transform Hong Kong to a digitally inclusive society. In November 2011, Cyberport launched a campaign “Be an IT Legend”, aiming to create mass awareness of Cyberport’s effort on nurturing ICT start-ups and entrepreneurs. We were commissioned to create a thematic ad series, ranging from concept development, visual and logo design, as well as copywriting for the whole campaign.

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